amenity (noun) - an optional feature or service intended to provide comfort, convenience, or enjoyment; an overall state of pleasantness or courtesy [uh-men-i-tee]
amenitize means to make something more pleasant, entertaining, or attractive by adding extra features
amenitization is the the addition of conveniences or comforts
BREAKDOWN: The word amenity comes to English directly from the Latin amoenitas meaning delightfulness or pleasantness. The origin of amoenitas, however, is less apparent, though a possible connection exists to the root AMOR- meaning love in words like amorous and enamor.
“In an information society, education is no mere amenity; it is the prime tool for growing people and profits.” —John Naisbitt
[Our Wednesday Wildcards are fascinating and important words that are not necessarily derived from classic roots.]